12/19/2017 | Debra Akins So good to share...Pinterest0Facebook0Google+0TwitterLinkedinThere is a growing awareness for Gold Coast solar panel but many people are still indecisive until they know more information about the technology. Providing people with information requires a professional presentation through the website. Front pages of newspapers usually feature the importance of solar panels to fight climate change but there is more opportunity to spread information online because people are hooked to their laptops and mobile phones. The foundation of online marketing strategies is SEO. Thousands of searches are being made every day for “solar panels”, “solar power” or “solar providers in my area.” This means that people are actually interested but want to make a confident decision. If your site can be found in the first page of search engine results, you are inches away from gaining a customer. It is important to optimize the website for search engines by adding the essential HTML tags, building links from the site to other websites and using the right keywords in blogs. Content must be fresh, relevant and informative so that the website will become a trustworthy source of information. Content marketing is usually in the form of blogs which has to be updated regularly with the latest trends in the industry. Aside from blogs, the interest of online users can be gained through high quality photographs, videos, infographics and handy guides. The way that content is created will make you an authority on solar panels. If you create outstanding content in your website, other sites will link to yours. When you get links from different sources, your traffic will increase and your page rankings will improve. However, it is important for the website to be optimized for mobile because most people search for information while on the go. Social media seems to be an informal way to connect to potential customers but it is a powerful way to build relationships. If you want to know more information about solar power, your best source is Gold Coast solar panel website because it presents as much information as possible. Read everything to develop a broader understanding of the eco-friendly and sustainable technology. Your home might be the best location for solar panels to minimize your electricity bills.